For the redesign of this successful customer service portal site, I created warm visuals, a friendly color palette, custom filters and image manipulation to give the site consistency and a personal touch.
Based on customer success stories, the site contained a strong human factor and a simplified interface to reach customers in a clear, inviting way.
After user testing and extensive wireframe iterations, a clean, approachable mobile version was created and launched.
Digital advertising design
Senior Interactive Art Director / Visual Designer
Design included creating desktop page versions, a responsive mobile friendly version, finding and manipulating photographs, creating illustrations, conducting user testing, evaluation and modification of UX and creating any supplemental icons, logos, graphics and a style guide for client.