![](http://images7.webydo.com/91/9183136/3958%2fB11B628F-54F0-8ACB-379D-93CFC3C2D3F2.jpeg)
Kmart, one of the leading US discount department stores needed an app and supporting marketing assets for their Layaway program.
A bold design following the corporate color palette was created for both the App and the signage which helped increase layaway customer acquisition and retainment.
Kmart Layaway Program - App and signage design
![](http://images7.webydo.com/91/9183136/3958%2fF5E570F5-3A6B-7E1C-BB33-111218E43FBA.jpg)
Art Director
Developing concepts, designs, presentations and iterations for both the App UI and the supporting digital and print ads.
My Role
![](http://images7.webydo.com/91/9183136/3958%2fD28F6B25-2C6A-1696-5385-13F40206611B.jpg)
![](http://images7.webydo.com/91/9183136/3958%2f8EF04A7A-698C-7373-2B36-8EEC76955714.png)